Contact:
Paul Hansen
Vice President, Marketing
Genesis Health Clubs
316-681-4267
Paul.hansen@genesishealthclubs.com
DES MOINES, Iowa (January 15, 2025) – Genesis Health Clubs, the country’s largest privately held health club enterprise, announced its newest addition to the Des Moines fitness community with the Grand Opening of Genesis at Southridge on Saturday, January 18, 2025. Located at Southridge Mall at 1111 E. Army Post Road in Des Moines, the club is designed to redefine the fitness experience by offering state-of-the-art equipment, innovative group classes, and a welcoming, exclusive community for all fitness levels.
This marks the fourth Genesis Health Club location in Des Moines, further bulking up its presence in the local community. With a more substantial footprint in the area, Genesis focuses on a member-first experience, emphasizing personalized support and real results.
“Our member-first approach to health and fitness, combined with results-based training and a sense of community and exclusivity, is something we are excited to expand in the Des Moines market,” said Rodney Steven, Owner of Genesis Health Clubs. “The demand for another destination has been amazing, and we’re honored to serve more Iowans on their health and wellness journey.”
Grand Opening Celebration – Saturday, January 18, 2025
The community is invited to join the grand opening celebration on Saturday, January 18, from 8am-5pm. The event will feature:
- Ribbon-Cutting Ceremony: Celebrate the official opening with a ribbon-cutting event at 11am.
- Free Workouts and Tours: Explore the gym’s cutting-edge facilities, work out, or enjoy a group fitness class.
- Special Promotions: Take advantage of exclusive membership discounts and giveaways.
- Refreshments: Enjoy healthy snacks and refreshments.
Special Membership Offer
As part of the grand opening, new members who join over the weekend will receive $0 enrollment, 25% off dues, lifetime dues lock, and no dues until next month.
Highlights of Genesis Southridge Include:
- Dedicated Cycle Studio, Yoga and Barre Studio, and Group Fitness Studio
- Massive turf for functional training
- Large Cardio Area and Weight Area featuring hundreds of pieces of equipment
- Genesis signature locker rooms with complimentary towel and locker service
- The city’s best Aquatics Center with 4-lane indoor pool, steam room, hot tub, and cold plunge
- The finest personal trainers in Des Moines
- Kids Club
Join Us!
Don’t miss the chance to be part of the excitement. Visit Genesis Health Clubs on January 18, 2025, and experience the future of fitness in Des Moines. For more information: genesishealthclubs.com
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About Genesis Health Clubs
Genesis Health Clubs, the country’s largest and fastest-growing privately owned fitness provider, has 69 locations across eleven states. Based in Wichita, Kansas, Genesis Health Clubs is dedicated to encouraging people of all ages to live healthier lives through physical fitness and sports. With premium amenities, dynamic classes, world-class training, and state-of-the-art equipment, members can enjoy individual workouts, innovative group fitness classes, and results-based personal training. Many locations also offer tennis aquatics programming. The company continues to expand rapidly, ensuring more and more people will find enjoyment and results on their path to a balanced and healthy lifestyle.
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